WooCommerce currently offers the best solution for getting into the e-commerce game. Especially since it runs on WordPress, the world’s leading CMS platform, WooCommerce gets the support of a large community of developers. Skilled programmers are actively engaged in creating WooCommerce plugins that will enhance the capabilities of the platform. So without further ado, here are 9 Best WooCommerce plugins for increasing sales and conversion in 2017:
A major factor for scoring customers online is to gain their trust. You will have to show that your products are top notch and your service is dependable. Now, the best way to do this is by collecting some buyer reviews or using some user-generated content. People will trust you if the majority trusts you. So displaying their positive feedback will help better your site. Once you have gathered all the reviews you need, you can now use the plugin to showcase them on your website or share through social media or Google.
Google Product Feed
If your e-store is relatively new, most of your customer is likely to come from search engine results. And so, with Google Product Feed, you will be able to put your products on Google’s search feed and have them appear with pictures and pricing. Once people see the items they have been searching for available at an affordable price tag, they will click on it which will lead them to your website. It goes without saying that the plugin is extremely SEO friendly, and it goes exceptionally well if you set up product ads for your e-store.
Woo Social Media Marketing
The next place from where you can capture customers is from social media pages. Most people spend much of their time on these sites, and hence it can be an effective strategy to post all your offers and products on your social media channels. Woo Social Media Marketing connects around.io to help you do just that. It can even help you create image collages, reuse old posts and much more. You can also create a schedule to post for you automatically. This way, you don’t have to post every single day, and just focus on replying to comments and creating a repo with your users.
Sometimes it is not about trusting your service; instead, it is about trusting the product. Product Enquiry, as the name suggests, let’s your customers ask questions about the product they are considering to buy. This will help them clear up their confusion regarding the materials, size, shipping info, and anything else. The plugin will add a dedicated place where customers can ask a question, right on the product page. There is also the option to offer specific inquiry options based on the items.
Most people are a bit lazy and won’t take the time to ask you about details on a certain product. But these people are also skeptical, and won’t buy your things if you don’t manage to indulge their curiosity. And so, for these type of customers, you can set up a buyer questions area with the help of this plugin. You can set up public FAQs on certain products on your website so that everyone can see them and have their question resolved effortlessly.
WooCommerce Image Zoom
Another reason why people won’t shop from your site is that they are afraid to shop online. In the offline world, they have the freedom to inspect the product or item they are buying closely, but online that seems impossible. However, with WooCommerce Image Zoom, users will be able to hover over the products and get a close-up shot. However, you should note that for the feature to work you need to upload hi-res images to your website. Also, this plugin does require jQuery, but that shouldn’t be a problem as most WordPress themes do support it.
Booster For WooCommerce
One surefire way to increase conversions is by appealing to a much wider and diverse audience. Booster can help to make your WooCommerce Store compete in the international market. It can help you localize your website profile by translating the product descriptions, content, graphic images. It is also able to change your products prices to the local currency which will be significantly convenient for your customers. Not only this, but suppose some of your products don’t ship to certain countries. For that, there is a product visibility feature that will let you filter out unavailable products from your customers. Also, if you are currently out of stock, the product availability by time functionality should help your audience to decide when to come back to your estore.
Marketing is a key part of increasing sales. Beeketing for WooCommerce is marketing automation tool that comes with a comprehensive list of options to optimize conversion rates and increasing order value for your store. The plugin comes with big data algorithms built in, so it can learn from your store’s historical data and help you optimize your strategy. There is also an analytics dashboard which will help you to track how each of your campaigns had performed. Other features of the plugin include the ability to create upselling and cross-selling offers popup while users are browsing your store. Then there is the option to set up different types of promotional offers. There are also many more tools to help your customer feel at ease with your store and ultimately make the purchase.
Refer a Friend
We are social animals, and sometimes after buying new things, we want our friends to have them as well. Or while searching the web, we might find something that we don’t personally like, but want to inform our friends who does. So if a person comes to your e-store and wants to refer a friend to a product that you’re selling, then make it easy for them with Refer a Friend plugin for WooCommerce. The plugin can help you build a powerful referral system on your WooCommerce store. You can even award the customers who are referring people to your site with discounts and coupons.